Links and Resources
The natural musicians
A revolutionary, playful and simple process that connects people to nature, each other and their own creative capabilities.
Project Wild Thing
David Bond is a filmmaker and a father. Things have really changed since he was a kid. His children are hooked on screens and don't want to go outdoors. They want iPads, TV and plastic toys. The marketing departments of Apple, Disney, and Mattel control his children better than he can.
Determined to get them up and out, David appoints himself as the Marketing Director for Nature. With the help of branding and outdoor experts, he develops and launches a nationwide marketing campaign to get British children outside. But the competition is not going to lie down and let some upstart with a free product steal their market.